Introduction
SBI Capital Markets Ltd. follows a conservative long-term approach to investment, which is based on identifying companies that have good credit-worthiness and are fundamentally strong. It places a lot of emphasis on quality of management and risk control. This is done through extensive analysis that includes factory visits and field research. It has one of the largest team of research analysts in the industry. The company is one of the India's leading, capital services providing companies with a large customer base. It has been recognized nationally with coveted awards.

The present technologies in use at SBI Capital Markets Ltd.
Presently the company provides, multiple channels of access to the customer portfolio by means of, Internet enable portfolio management, IVR based access to the portfolio and by manual interaction service. Where the customer can access and manage their portfolios by different mode.

Challenge
SBI Capital has always looked our for new technologies to provide better customer service, hence due to its competitive strategy it remains ahead of its competitor. As a part of new trend and technology innovation, SBI Capital Markets Ltd. decided to opt for an interactive transactional based website developed by IT Integrated Solutions Ltd. The website provides accurate information about the service SBI Caps has to offer to its potential customers.

Solution Offered
IT Integrated developed a comprehensive website that portrays the best image for SBI Capital in front of its existing / potential customers. Flash based introduction, logo animation, well designed pages, designed for specific target audience, administration module for adding and modifying latest information on the Sales and Distribution link etc. are a list of few features developed by IT Integrated to make the web communication from SBI Caps clearer and of global standards to match competition and provide state-of-art customer service.